What To Do?

I put this up on Twitter a couple days ago, but for the rest of you...

Seth Godin is about the only marketer I read anymore. A few days ago he wrote a great post on organizing that ended with a sentence that really knocked my socks off. I think it translates. What about you?

The system doesn't know what to do with a movement.

Powerful, no?

(Of course, on a lighter note, that line also brought to mind this. I post the link at the risk of destroying any impact the above line might have...)